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E-commerce strategy /

Zheng Qin, Yang Chang, Shundong Li, Fengxiang Li.

Book Cover
Author: Qin, Zheng, Dr.
Other Names: Chang, Yang, | Li, Shundong, | Li, Fengxiang,
Published: Hangzhou : Zhejiang University Press ; Heidelberg : Springer, [2014]
Series: Advanced topics in science and technology in China.
Topics: Electronic commerce. | Electronic commerce - Government policy. | Electronic commerce - Case studies. | Electronic commerce - China. | Electronic commerce - China - Case studies. | BUSINESS & ECONOMICS - Commerce. | BUSINESS & ECONOMICS - Marketing - General. | BUSINESS & ECONOMICS - Sales & Selling - General.
Regions: China.
Genres: Electronic books. | Case studies.
Online Access: SpringerLink - Full text online
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University of Illinois at Urbana-Champaign

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Location & Availability for: E-commerce strategy