Fuggetta, Rob. (2012) Brand advocates :turning enthusiastic customers into a powerful marketing force Hoboken, N.J. : Wiley,MLA Citation
Fuggetta, Rob. Brand Advocates: Turning Enthusiastic Customers Into A Powerful Marketing Force. Hoboken, N.J. : Wiley, 2012. Print.
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Brand advocates : turning enthusiastic customers into a powerful marketing force /
|Main Author:||Fuggetta, Rob.|
|Published:||Hoboken, N.J. : Wiley, c2012.|
|Topics:||Relationship marketing. | Customer loyalty. | Word-of-mouth advertising. | Branding (Marketing)|