More Details for: Marketing for entrepreneurs : concepts a

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Marketing for entrepreneurs : concepts and applications for new ventures /

Frederick G. Crane, Northeastern University.

Book Cover
Main Author: Crane, Frederick G.
Published: Thousand Oaks [California] : SAGE Publications, 2013.
Edition: Second edition.
Topics: Marketing - Management. | Small business marketing.
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Physical Description: xiii, 245 pages : illustrations ; 23 cm
Includes: Includes bibliographical references and index.
ISBN: 9781452230047 (pbk. : alk. paper)
1452230048 (pbk. : alk. paper)

More Details for: Marketing for entrepreneurs : concepts a