Vincent, Laurence. (2012) Brand realhow smart companies live their brand promise and inspire fierce customer loyalty New York : American Management Association,MLA Citation
These citations may not conform precisely to your selected citation style. Please use this display as a guideline and modify as needed.
Brand real [electronic resource] : how smart companies live their brand promise and inspire fierce customer loyalty /
|Main Author:||Vincent, Laurence.|
|Published:||New York : American Management Association, c2012.|
|Topics:||Branding (Marketing) | Customer loyalty. | RU ebook.|
http://ezproxy.roosevelt.edu:2048/login?url=http://site.ebrary.com/lib/roosevelt/docDetail.action?docID=10530655 (Opens in a new window)