Location & Availability for: RFID : improving the customer experience

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RFID : improving the customer experience : one-to-one marketing in real time /

Mickey Brazeal.

Book Cover
Author: Brazeal, Mickey
Published: Ithaca, NY : Paramount Market Publishing, c2009.
Topics: Relationship marketing - Data processing. | Product management - Data processing. | Radio frequency identification systems. | Customer relations - Technological innovations. | Marketing - Technological innovations. | Roosevelt University - Faculty - Publications.
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Location & Availability for: RFID : improving the customer experience