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Let's get real or let's not play : transforming the buyer/seller relationship /

Mahan Khalsa and Randy Illig.

Book Cover
Main Author: Khalsa, Mahan.
Other Names: Illig, Randy.
Published: New York : Portfolio, 2008.
Edition: Rev. and updated ed.
Topics: Relationship marketing. | Customer relations. | Selling - Psychological aspects.
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