Auletta, Ken. (2009) Googled :the end of the world as we know it New York : Penguin Press,MLA Citation
Auletta, Ken. Googled: The End Of The World As We Know It. New York : Penguin Press, 2009. Print.
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Googled : the end of the world as we know it /
|Main Author:||Auletta, Ken.|
|Published:||New York : Penguin Press, 2009.|
|Topics:||Internet industry - United States. | Web search engines - United States - History. | Internet searching. | Google (Firm)|
|Physical Description:||xiv, 384 p. ; 25 cm.
|Includes:||Includes bibliographical references (p. -372) and index.
|Summary:||A revealing, forward-looking examination of the outsize influence Google has had on the changing media landscape, telling the story of how it formed and crashed into traditional media businesses--from newspapers to books, to television, to movies, to telephones, to advertising, to Microsoft.