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APA Citation

Fisher, Marshall L.Raman, Ananth. (2010) The new science of retailing :how analytics are transforming the supply chain and improving performance Boston, Mass. : Harvard Business Press,

MLA Citation

Fisher, Marshall L.Raman, Ananth.The New Science Of Retailing: How Analytics Are Transforming The Supply Chain And Improving Performance. Boston, Mass. : Harvard Business Press, 2010. Print.