Table of Contents for: Preparing effective business plans : an

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Preparing effective business plans : an entrepreneurial approach /

Bruce R. Barringer.

Book Cover
Main Author: Barringer, Bruce R.
Published: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009.
Topics: Business planning. | Entrepreneurship. | New business enterprises - Planning. | Small business - Planning.
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Why plan? -- Developing and screening business ideas -- Feasibility analysis -- Introductory material, executive summary, and description of the business -- Industry analysis -- Market analysis -- Marketing plan -- Management team and company structure -- Operations plan and product (or service) design and development plan -- Financial projections -- Presenting the plan with confidence.

Table of Contents for: Preparing effective business plans : an