Cunningham, Michael J. (2002) Customer relationship management /Oxford, England : Capstone Pub.,MLA Citation
Cunningham, Michael J. Customer Relationship Management. Oxford, England : Capstone Pub., 2002. Print.
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Customer relationship management /
Michael J. Cunningham.
|Main Author:||Cunningham, Michael J.|
|Published:||Oxford, England : Capstone Pub., 2002.|
|Topics:||Customer relations - Management. | Relationship marketing. | Customer relations - Management - Case studies. | Electronic commerce.|