More Details for: Business to business marketing managemen

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Business to business marketing management /

Frank G. Bingham, Jr., Barney T. Raffield III.

Book Cover
Main Author: Bingham, Frank G.
Other Names: Raffield, Barney T.
Published: Homewood, IL : Irwin, c1990.
Topics: Industrial marketing - United States - Management.
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Physical Description: xxii, 744 p. : ill. ; 24 cm.
ISBN: 0256079757

More Details for: Business to business marketing managemen