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Breakthrough branding : positioning your library to survive and thrive /

Suzanne Walters and Kent Jackson.

Book Cover
Main Author: Walters, Suzanne.
Other Names: Jackson, Kent,
Published: Chicago : Neal-Schuman, an imprint of the American Library Association, 2013.
Topics: Libraries - Marketing. | Branding (Marketing)
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University of Illinois at Urbana-Champaign

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Location & Availability for: Breakthrough branding : positioning your